The highly anticipated Decorex, an annual showcase of luxury interiors, is set to return to London's Olympia this October, promising an immersive experience for design enthusiasts and professionals alike. This year's edition, the 48th in its illustrious history, aims to be a celebration of creativity and innovation, as described by event director Sam Fisher.
What makes Decorex unique is its ability to bring together a diverse range of brands, both established and emerging, under one roof. It's a platform where interior designers, artisans, and industry leaders can connect, exchange ideas, and discover new talents. As Charu Gandhi, founder of Elicyon, puts it, Decorex sets the tone for the year ahead and fosters an invaluable environment for craftsmanship and collaboration.
For Brian Woulfe, founder of Designed by Woulfe, Decorex's appeal lies in its community-centric approach. It offers a space to stay updated with the latest design trends and meet the people behind the brands, fostering personal connections that often lead to successful collaborations. Woulfe emphasizes the value of these conversations, which create a unique learning environment within the design industry.
One of the highlights of this year's Decorex is the artistic direction provided by decorative artist Claire Coles. Coles, known for her handcrafted wallpapers and appliquéd artworks, will transform the entire event, from installations to digital platforms, creating a distinctive visual narrative for visitors. Her layered style promises to be a captivating addition to the showcase.
The VIP Lounge and Decorex Bar, designed by Claudia Dorsch and Alex Dauley & Grant Pierrus of AEVEN respectively, will also be key attractions. Dorsch's concept, "Back to the Future - The Chalet Reimagined," inspired by 1970s Italian ski culture, will offer a contemporary take on traditional alpine living, celebrating wood, fire, and craftsmanship. Meanwhile, AEVEN's design for the bar, "A Seat at the Table," aims to create an immersive communal space, fostering a sense of community and shared energy.
Dauley, who will also host a panel discussion as part of the Decorex Talks Programme, emphasizes the importance of Decorex as a gathering place for the broader design community. It offers a balanced perspective, showcasing products and craft while also providing insights into the future of the industry. This year's edition, with its focus on community and collaboration, feels even more personal, according to Dauley, and contributes to the thriving nature of the design industry.
Another notable feature of Decorex is the Making Spaces platform, which highlights the work of the UK's finest craft practitioners and offers a glimpse into their creative processes. Among the artisans exhibiting this year are Gary Drostle, Catherine Hammerton, Helen Johannessen, and Tim Evershed, each bringing their unique skills and perspectives to the showcase.
Registration for Decorex 2026 is now open, with early-bird tickets available until July 17. This year's showcase promises to be an unmissable event, offering a unique blend of creativity, innovation, and community, and providing an invaluable platform for the exchange of ideas and the celebration of design.
